Top 11 Pop-Under Ad Networks for Publishers with High CPM!

Pop-under ads might seem old-school, but they’re still making publishers serious money in 2025. Unlike those annoying pop-ups that get blocked instantly, pop-under advertisements sneak behind the main browser window and grab attention when users close their current tab.

The trick is finding the right ad networks that actually pay well and don’t spam your visitors into oblivion. At AFFMaven we’ve tested dozens of pop-under ad networks to see which ones deliver the best CPM rates, fastest payments, and cleanest ad quality.

From premium networks serving Fortune 500 brands to high-paying platforms perfect for adult traffic, we’ve ranked the top ad networks based on real publisher earnings, approval rates, and user experience. Ready to boost your ad revenue?

Top Pop Under Ad Networks at a Glance

Best Pop Under Ad Networks	Min Deposit	Daily Impressions	Payment Schedule	Best For
PopAds	$10	2B+	Daily	Beginners, Fast payouts
Adsterra	Varies	30B/month	Weekly	Performance marketers
HilltopAds	£50	73B/month	Weekly	European traffic
TrafficStars	$100	5B	Weekly	Adult verticals
Adcash	$100	10B+	Bi-weekly	Quick setup
MyBid	$100	5B/month	Net-30	Managed campaigns
Evadav	$50	2B+	Weekly	Mobile-first
PropellerAds	$50	1B users	Net-15	AI optimization
JuicyAds	$50-100	1.2B	Weekly	Adult marketplace
ExoClick	$200	12B	Weekly/Monthly	Programmatic
AdMaven	$50	500M	Net-15	Push + Popunder

1. PopAds

PopAds takes the crown as our top pick for pop-under monetisation in 2025, and for bloody good reason. Established back in 2010, this powerhouse processes over 2 billion daily ad views across 200+ countries, making it the largest dedicated pop-under network globally.

What sets PopAds apart isn’t just its massive scale—it’s the quality of execution. The platform maintains an impressive 98.5% clean traffic rate through their proprietary AdScore technology, ensuring publishers get paid for genuine human visitors, not bots.

With offices spanning Costa Rica, Poland, and the United States, PopAds offers 24/7 support across multiple time zones.

PopAds Key Performance Metrics

The platform’s prefetching technology reduces landing page load times by up to 70%, significantly boosting conversion rates for advertisers—which translates to higher bids and better revenue for publishers.

2. Adsterra

Coming in at a strong second, Adsterra serves over 30 billion monthly impressions across 248 geographical regions, making it one of the most globally extensive networks available. What makes Adsterra particularly attractive for publishers is their anti-adblock technology, which can recover up to 32% of previously lost revenue.

The network operates with 35,000+ direct publishers and offers multiple monetisation formats including pop-unders, social bars, and native ads. Their CPM rates vary significantly by region, with US traffic earning $2.10-$2.40 while Asian markets bring $0.70-$0.90.

Adsterra Revenue Performance

Adsterra’s strength lies in its programmatic optimization. The platform uses machine learning algorithms to match the highest-paying ads to your traffic in real-time, maximising revenue potential for every visitor.

3. HilltopAds

HilltopAds specialises exclusively in pop advertising and has built a reputation for delivering premium traffic quality with their 100% fill rate guarantee. Processing 73 billion monthly impressions, this UK-based network focuses heavily on Tier-1 markets while maintaining competitive rates in emerging regions.

The platform operates on a CPM model and provides over 30,000 offers from top-tier advertisers. Their traffic segmentation system allows publishers to choose between High, Medium, and Low activity levels, giving you control over the quality of impressions you receive.

HilltopAds Performance Highlights

HilltopAds stands out with their personal manager system—once you demonstrate consistent traffic quality, you’ll get assigned a dedicated account manager who can negotiate custom rates and provide campaign optimization advice.

4. TrafficStars

TrafficStars operates as both an ad network and exchange platform, processing over 5 billion daily impressions with a 100% fill rate for worldwide traffic. Their self-serve platform makes buying and selling premium traffic incredibly straightforward, appealing to both beginners and seasoned professionals.

The network’s distributed architecture across 5 data centres can handle 50,000 impressions per second, ensuring zero downtime during peak traffic periods. Their Artificial Neural Network algorithms automatically optimise campaigns for maximum performance.

TrafficStars Technical Advantages

TrafficStars particularly excels in mobile monetisation, with their pop-under formats delivering consistently high performance across smartphone and tablet traffic. The platform’s Smart CPM feature adjusts bids in real-time based on performance data.

5. AdCash

With over 13 years of experience in pop-under advertising, AdCash brings institutional knowledge and stability to the table. The network processes 10+ billion daily ad requests through 100+ RTB partners, offering publishers access to a massive demand pool.

AdCash’s popunder ads are particularly effective for desktop traffic, delivering 6x higher click rates than traditional banner advertisements. Their CPATarget feature allows advertisers to optimise for specific actions, often resulting in higher bids for quality traffic.

AdCash Network Statistics

The platform’s user interest targeting technology matches ads to users most likely to engage, improving both click-through rates and advertiser satisfaction—which translates to better long-term revenue for publishers.

6. MyBid

MyBid distinguishes itself as a fully-managed advertising network, offering personalised account management and campaign optimization services. With 16 million monthly clicks for their primary ad formats and 400+ million clicks for popunder traffic, the network provides substantial scale.

What makes MyBid particularly attractive is their managed approach—instead of leaving publishers to figure things out alone, their team provides hands-on guidance for campaign setup, targeting, and optimization. The minimum CPC bid of $0.00008 makes it accessible for publishers with various traffic volumes.

MyBid Service Features

MyBid works exceptionally well for adult content publishers, though they maintain strict compliance standards. Their platform considers clicks and impressions equivalent, simplifying performance tracking and optimisation efforts.

7. EvaDav

EvaDav processes an impressive 3 billion daily impressions across multiple ad formats including pop-unders, banners, native ads, and in-page messages. The network’s strength lies in its massive traffic volume and global reach, making it suitable for publishers with high-traffic websites.

The platform operates on both CPM and CPC models, allowing publishers to choose the monetisation method that works best for their traffic patterns. EvaDav’s real-time bidding system ensures competitive rates across all geographic regions.

EvaDav Traffic Performance

EvaDav particularly excels in emerging markets where other networks might have limited demand. Their pop-under format consistently delivers strong performance for entertainment, gaming, and utility-focused websites.

8. PropellerAds

Operating since 2011, PropellerAds has established itself as a multi-source network offering pop-unders alongside push notifications, interstitials, and survey exits. Their AI-powered SmartCPM technology automatically optimises bids to maximise publisher revenue.

PropellerAds serves traffic from premium sources and maintains strict quality standards through their internal moderation team. The platform’s real-time analytics provide detailed insights into traffic performance and revenue optimization opportunities.

PropellerAds Capabilities

The network’s popunder format works particularly well for mobile monetisation, with their responsive ad units adapting seamlessly to different screen sizes and device types.

9. JuicyAds

JuicyAds has earned its reputation as “The Sexiest Advertising Network” by focusing exclusively on adult traffic since 20069. Processing 600 million daily impressions across 200,000 publisher sites, the network offers specialized monetisation for adult content creators and mainstream publishers in related niches.

The platform’s marketplace approach allows both Run-of-Network campaigns and direct website purchases, giving advertisers flexibility while ensuring publishers receive competitive rates. Their revenue sharing model offers 40-80% depending on traffic quality and ad format.

JuicyAds Adult Monetisation Stats

JuicyAds’ popunder format delivers exceptional results for adult dating, webcam, and premium content offers. A recent case study showed 57 DOI conversions from a $100 test budget, scaling to $2,000 monthly revenue from $800 ad spend.

10. ExoClick

ExoClick processes an astronomical 12 billion daily impressions, making it one of the largest adult advertising networks globally. Their 100% fill rate guarantee ensures publishers maximise revenue from every visitor, while their comprehensive targeting options allow for precise traffic monetisation.

The network’s self-serve platform provides complete campaign control with real-time bidding capabilities. ExoClick’s global reach spans over 200 countries, with particularly strong performance in European and Latin American markets.

ExoClick Scale and Performance

ExoClick’s programmatic platform utilises advanced algorithms to match the highest-paying advertisements to your traffic in real-time, ensuring optimal revenue performance across all visitor sessions.

11. AdMaven

AdMaven rounds out our list as a self-service network specialising in both push notifications and popunder traffic. Processing 4+ billion daily impressions, the network offers API access and various payment methods for publisher convenience.

The platform’s hybrid approach allows publishers to monetise traffic through multiple formats simultaneously, maximising revenue potential from each visitor. AdMaven’s AI traffic matching technology ensures optimal ad placement for better performance.

AdMaven Technical Features

AdMaven particularly excels in mobile app monetisation and utility traffic, with their popunder format delivering consistent performance across various verticals including VPN, antivirus, and productivity applications.

Final Thoughts

Pop-under advertising remains one of the most effective monetisation strategies for publishers seeking steady revenue without compromising user experience. The networks covered here represent the cream of the crop, each offering unique advantages depending on your traffic characteristics and business goals.

Success in pop-under monetisation requires testing multiple networks, optimising based on real performance data, and maintaining focus on long-term user experience. Don’t chase short-term eCPM gains that might damage your audience relationship. Instead, build sustainable revenue streams through networks that respect both publisher and user interests.

Start with 2-3 networks that match your traffic profile, implement proper tracking, and gradually expand based on performance results. Remember, the best pop-under network is the one that consistently delivers strong eCPMs while maintaining payment reliability and user experience standards.